Wesgro, the tourism, trade and investment promotion agency for the Western Cape, has launched a new Roblox game set in the Karoo. Photo: canva
Wesgro, the tourism, trade and investment promotion agency for the Western Cape, has launched a new Roblox game set in the Karoo.
The official tourism, trade and investment promotion agency for Cape Town and the Western Cape, Wesgro, has just launched a brand new Roblox game set in the Cape Karoo to help promote tourism in the area and to also inspire tweens, teens and their families to explore the Western Cape this winter.
The game, called ‘Starlight Adventures in the Cape Karoo’ aims to highlight some of the lesser-known family destinations in the region, reports Tourism Update.
ALSO READ: New Netflix series highlights Eastern Cape Game Reserve
The Roblox game, which is a popular online game phenomon, is said to include a digital clone of small town Prince Albert, which is home to only 7 000 people.
“Starlight Adventures in the Cape Karoo draws on the insight that the youth market has a significant role to play in influencing family holiday decisions and comes off the back of the previously successful ‘Climb Table Mountain in Roblox’ effort. Through digitising key attractions in the region, we’ve combined edtech and gaming to inform and inspire young minds.” Jean Scheltema, Wesgro Chief Marketing and Innovation Officer said.
ALSO READ: Cape Town cafe churns out weird and wonderful treats
In order to represent the Karoo’s Prince Albert down to the T, Wesgro consulted with local tour guides and cultural experts, and used 3D scans of landmarks and objects.
In the Roblox game, players compete and explore to win unique user-generated content items based on the local heritage and culture of Prince Albert, says Tourism Update.
ALSO READ: When in Cape Town: Six epic activities you MUST do
Additionally, all of the characters featured in ‘Starlight Adventures in the Cape Karoo’ game are either real life or modelled after real people who live in the town of Prince Albert.
Find the game here.
Take a peek at the game below:
Discover the names of the seven players who have played more over 100 Tests in…
The Springbok branded Tour bus was involved accident that happened on Monday while the vehicle was travelling from…
Shorts and slops or an umbrella? Here's what the weather holds for every province in…
The largest LEGO® brick playing card is 3.69 m X 2.59 m (12 ft 1…
Laughter is the best medicine they say and South Africans certainly could do with a…
Shorts and slops or an umbrella? Here's what the weather holds for every province in…